We pay for the advertising. You pay only for orders.
We invest our own money into the campaigns. You pay us a commission only from an order we actually deliver.
No upfront fees, no monthly retainers, no long-term contracts.
- #4829Skincare set36 €? €own campaigns
- #4822Winter jacket168 €7 €4% commission
- #4815Wireless headphones140 €6 €4% commission
- #4808Fragrance52 €2 €4% commission
- #4801Running shoes95 €4 €4% commission
With your own campaigns you pay for clicks up front. What a given order actually cost, you find out afterwards.
This is how Europe's largest e-shops do it
Large e-shops don't rely on their in-house marketing team alone. They also open an affiliate partnership to selected CSS partners — extending their advertising presence without raising their budget or taking on risk. The commission is agreed individually, based on the sector and the margin.
How it works
We agree the commission
You set what you're willing to pay per order. We work from the usual benchmarks in your sector.
We invest in the advertising
We pay for the campaigns ourselves. You put nothing in.
You pay only for orders
You pay the commission retroactively, and only for orders that were actually completed.
Transparent tracking through independent networks
To keep the whole process clean, we don't measure orders ourselves. Commission is calculated in the independent affiliate networks CJ and Awin. There you see every order you pay us for.
What this means for your e-shop
Zero risk
You pay nothing upfront. No order, no cost.
Better cashflow
You pay the commission out of money the order already brought in, not upfront from your budget.
Returns cost you nothing
Commission is paid retroactively. You don't pay for returned goods.
Growth without budget
You extend your advertising presence without touching your own budget.
We complement you, we don't compete
Google never shows the same product twice in one listing. So we enter the auctions your campaigns don't cover, and where we overlap, your own ads take priority. The result is additional visibility, not visibility taken away from you.
We always follow the agreed affiliate terms — we never bid on your brand.
Where your products will appear
Google Shopping via our CSS
We advertise your products in Google Shopping under our banner, at a lower cost per click.
Microsoft Ads
We run the same products in Microsoft's search as well. Another source of orders you don't have to manage.
Winnero comparison engine
We list your products on our own comparison engine, where shoppers comparing prices will find them.
Free listings
Organic listings in Google Shopping that cost nothing.
We cover the most searched segments in Google Shopping
Case study: Large European e-shop
Raising the commission by 50% delivered a rocket-fuelled +300% revenue growth in a single month. With no upfront client investment.
What our clients say about working with us
“We've been using Winnero since 2020 and moved all our e-shops to this CSS for clearer and, above all, fixed invoicing. All in all, a fair service at a fair price.”
“We moved most of our e-shops to Winnero CSS from a foreign provider because of their very fast communication and their excellent, customer-focused approach.”